Our Story as an AI Product Studio

Building tools to empower people, not replace them.

 

Our Philosophy

Human-in-the-Middle: We believe AI should augment human capabilities, not replace them. All our products are designed with human oversight as an integral component.

Practical Innovation: We build tools that solve real problems, born from direct experience with businesses across industries.

Empowerment Over Automation: Our tools free people from manual tasks so they can focus on higher-level creative and strategic work.

 

Our Founders

Tom Berman

Tom has over 10 years of experience in the software industry, where he has written software and managed various teams. He has worked on multiple AI-related projects, contributed to open-source libraries, and built many of his own tools.
Tom Berman

 

Reed O'Beirne

Reed brings 12 years of experience as a business manager at Amazon.com / IMDb, and 5 years as a creative technologist where he developed award-winning AI and XR projects. He has completed the Saïd Business School University Oxford Programme in Artificial Intelligence, and the London School of Economics Ethics of AI certificate.
Reed O'Beirne